课程简介
几乎涵盖了外贸场景的各个方面,实用性和知识性并重,意在把读者带到英语语境中,全新开发读者的语言潜力;力求保证英语口语的原汁原味,读者可以身临其境,融入英语会话的情景当中,通过学习和实践,更快、更准地把握英语口语的精髓!
课程提纲
- Chapter 1 Meeting and Seeing Off 外宾接待
- Unit 1 Meeting Foreign Guests 迎接外宾
- Unit 2 Introducing Each Other 互相介绍
- Unit 3 Visiting a Factory 参观生产车间
- Unit 4 Having Business Dinner 商务会餐
- Unit 5 Accompanying Shopping 陪同购物
- Unit 6 Sightseeing 带客观光
- Unit 7 Arranging Hotels 安排住宿
- Unit 8 Seeing Foreign Guests Off 送别外宾
- Chapter 2 Business Travel 外贸出差
- Unit 1 In the Plane 在飞机上
- Unit 2 Checking Luggage 行李托运
- Unit 3 Exchanging Money 货币兑换
- Unit 4 Visiting Clients 拜访客户
- Unit 5 Transportation 交通出行
- Unit 6 Western Food 品味西餐
- Unit 7 At the Hotel 入住酒店
- Unit 8 Checking Out 离店付款
- Chapter 3 Trade Marketing 外贸营销
- Unit 1 Booth Booking 预订展位
- Unit 2 Show Preparation 展会准备
- Unit 3 Advertising 广告宣传
- Unit 4 Introduction to Products 产品介绍
- Unit 5 Promotional Events 促销活动
- Unit 6 Market Survey 考察市场
- Unit 7 Quality and Pricing 质量和定价
- Unit 8 Customer Services 客服
- Chapter 4 Forms of Trade 贸易形式
- Unit 1 Compensation Trade 补偿贸易
- Unit 2 Barter Trade 易货贸易
- Unit 3 Consignment Sales 寄售贸易
- Unit 4 Agents 代理
- Unit 5 Technology Transfer 技术转让
- Unit 6 Joint Venture 合资企业
- Unit 7 Bid 招标
- Unit 8 Tender 投标
- Chapter 5 Trade Office 外贸办公
- Unit 1 Office Facilities 办公设备
- Unit 2 Conference Preparations 会议筹备
- Unit 3 Business Correspondence 商业信函
- Unit 4 Typing and Photocopying打字复印
- Unit 5 Sending a Fax 发传真
- Unit 6 Using a Computer 电脑使用
- Unit 7 Emails 电子邮件
- Unit 8 Managing Documents 档案管理
- Chapter 6 Declaration of Goods 商品报关
- Unit 1 Commodity Inspection 商品检验
- Unit 2 Inspections at Customs 海关检查
- Unit 3 Customs Clearance 海关通关
- Unit 4 Business Visa 商务签证
- Unit 5 International Taxation 国际税收
- Unit 6 Packing 包装
- Unit 7 Shipment 装运
- Unit 8 Departure and Entry 出入境
- Chapter 7 Practical Operations 贸易实务
- Unit 1 Inquiry 询盘
- Unit 2 Offer 发盘
- Unit 3 Counteroffer 还盘
- Unit 4 Order and Delivery 订货与交货
- Unit 5 Online Sales 网上销售
- Unit 6 Discount and Commission 折扣和佣金
- Unit 7 Terms of Payment 付款方式
- Unit 8 Insurance and Compensation 保险与赔偿